India’s biggest music company T-Series has grown at a thunderous speed in recent times. After months of competing for head to head with Sweden’s PewDiePie, India’s very own company became the first YouTube channel to have more than 100 million subscribers.
PewDiePie and T-Series have been in a war since October 2018 for the YouTube 100 subscriber crown. PewDiePie who maintained his lead for five years was threatened with the increasingly fast subscriber growth of T-Series. What began as a fun campaign for PewDiePie to get subscribers turned out to instead boost T-Series’ channel.
T-Series vs. PewDiePie
According to a Forbes magazine report, Swedish YouTuber Felix Arvid Ulf Kjellberg, who runs the PewDiePie channel was adjudged the highest paid YouTube star in 2016. T-Series overtook PewDiePie in terms of popularity in February this year, which saw the channel starting a campaign ‘Subscribe to PewDiePie’. However, they could not overtake T-Series’ subscription list.
Previously, T-series took over PewDiPie in the month of April, but the Swedish guy came up with a diss track song “Congratulations” which helped his channel to gain more subscribers and he regained the number one spot. However, YouTube was soon asked to remove the song from its platform by the Delhi High Court, as the song contained racist comments and described the caste system in India. The court also directed YouTube to ensure that the songs do not get uploaded again on its platform.
Number one Channel on YouTube
As of now, the T-Series is officially the first YouTube channel to reach 100 million subscribers. The Indian music label’s competitor, PewDiePie is behind with his subscriber base touching 96 million. This online battle has also helped increase subscriber growth of both YouTube channels. T-Series and PewDiePie were hovering around 67 million subscribers before.
T-Series, on its official Instagram account, confirmed the big victory. Their post read, “World’s biggest YouTube Channel T-Series has achieved another YouTube milestone by being the first one to cross an astonishing 100 million subscribers Thank You Fans for being part of our journey. T-Series – Making India Proud”
Twitter users congratulated T-Series on this achievement
— PRATEEK YADVENDRA (@YadvendraRishi) May 29, 2019
— VenuNani (@venujustin5) May 29, 2019
— Hasin Khan (@BeingHasinKhan) May 29, 2019