The world of cinema is all set for the release of KGF Chapter 2 this week. The Prashant Neel directorial will hit the screens on April 14th. Ahead of the release, the makers have been involved in extensive promotions for the movie. Considering the craze surrounding the film, the “violent” effects in the market were expected. In line with this, KGF Chapter 2 has smashed a few records before April 14th. We take a look at a few of them in this article:
1) Promo on USA’s biggest billboard
Not just in India, KGF Chapter 2 is receiving massive attention abroad, too. Recently, the prom of the film was played on USA’s biggest billboard, which in itself, is a massive accomplishment.
#KGFChapter2 promo playing on USA’s Biggest Billboard ?
Take a selfie pic/video and tag @sarigamacinemas & @hombalefilms and brew up a toofan#KGF2 ?? USA Premiers on April 13th
North America (South India Languages) Release by @sarigamacinemas pic.twitter.com/Eq5BJgwFEU
— Kᴏʟʟʏ Sᴛᴜᴅɪᴏꜱ ™ (@KollyStudio) April 10, 2022
2) Twitter Emoji
KGF Chapter 2 has become the first Kannada film to get its own Twitter Emoji. While other Indian films have managed this, this is the beginning for the Kannada Film Industry.
KGF 2 Emoji's activated ?#KGF2#KGFChapter2#KGF2onApr14 #KGF2InCinemas
First Kannada movie to active @Twitter emoji ? pic.twitter.com/LCV49UIJvn
— Kerala Trends (@KeralaTrends2) April 9, 2022
3) Top advance booking in Hindi, more than RRR and Gangubai Kathiawadi
RRR was another magnum opus that was released this year. It is reported that the advance bookings of KGF Chapter 2 have crossed that of RR within just two days.
4) Highest opening in overseas for a Kannada Film
The overseas market has always been tough for Kannada Films to explore. While KGF Chapter 1 opened the gates, the sequel is consolidating the position.
Here’s #KGFChapter2 USA Kannada theatres list
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Bookings open now ?#KGF2 North America (South Indian Languages) Release by @sarigamacinemas @Thenameisyash @prashanth_neel @VKiragandur @hombalefilms @HombaleGroup pic.twitter.com/cyWN3iDOBR
— Sarigama Cinemas (@sarigamacinemas) April 9, 2022
5) Collab with Royal Challengers Bangalore
RCB is a franchise with one of the biggest fanbases. The makers of KGF have pulled off a coup by collaborating with the IPL Team. It needs to be seen as to what this would bring about in the coming days.
In a first of its kind partnership, RCB & @hombalefilms are coming together to build an association at the intersection of sports, movies, multi format content and more.#PlayBold #WeAreChallengers #RCB #ನಮ್ಮRCB #KGF2 #KGFChapter2 pic.twitter.com/zLMqrZau0a
— Royal Challengers Bangalore (@RCBTweets) April 10, 2022
6) Bengaluru ticket collection crosses INR 1.5 Cr within minutes
KGF Chapter 2 has set the advance bookings on fire in Bengaluru. One of the popular theatres, Urvashi, has added new shows to accommodate the demand.
7) KGFVerse – Metaverse for the KGF World
This is something new not just for KFI but also for Indian cinema. Hombale Films have gone ahead and introduced the digital market with the KGFVerse.
Metaverse will soon be Rocky's world
Get ready for a grand entry on April 7th
Offer Closes Soon!!#KGFVerse: https://t.co/kUum0BLVRO#KGFChapter2 @prashanth_neel @VKiragandur @hombalefilms pic.twitter.com/r6dnnIALKJ— Yash (@TheNameIsYash) March 30, 2022
8) Highest ever viewed Indian trailer in 24 hours
Released by some top stars across the nation, the trailer of KGF Chapter 2 has become the highest ever viewed Indian trailer in 24 hours crossing 109 million-plus views across five languages.
There’s no stopping for Rocky and KGF Chapter 2.